Home > About the eBook > Table of Contents > Promotions and Marketing > Standing Out Among the Competition
Are you standing out from your competitors?
Take the time to review your competitor’s offerings from pricing and discounts to delivery timing.
What is going to be the incentive for customers to purchase from you over the competition?
Are you promoting offerings to your existing customers base encouraging them to order from you this holiday season rather than from competitors?How are you going about attracting new customers?
Some areas to consider when comparing your offerings with those of your competitors:
Return policy – can items be returned? Is there a return window time period?
Shipping cost – is the shipping rate competitive?
Delivery timing – Can you deliver before Christmas or expected date?
Free shipping – Can you offer free shipping?
Product reviews – How are your product reviews and how many compared to competitors?
Pricing – are you offering competitive pricing?
Promotions – Do you have attractive promotions in place?
Stock – Do you have enough items in stock? colors, sizes?
By weighing these differentiators and carefully thinking through your positioning, you'll be able to make your strengths and value more clear to your prospects.
Contact us to learn more about how you can utilize your order and inventory management system to help manage your business and strengthen your competitive advantages.
Home > About the eBook > Table of Contents: Promotions and Marketing > Standing Out Among the Competition
Are you standing out from your competitors?
Take the time to review your competitor’s offerings from pricing and discounts to delivery timing.
What is going to be the incentive for customers to purchase from you over the competition?
Are you promoting offerings to your existing customers base encouraging them to order from you this holiday season rather than from competitors?How are you going about attracting new customers?
Some areas to consider when comparing your offerings with those of your competitors:
Return policy – can items be returned? Is there a return window time period?
Shipping cost – is the shipping rate competitive?
Delivery timing – Can you deliver before Christmas or expected date?
Free shipping – Can you offer free shipping?
Product reviews – How are your product reviews and how many compared to competitors?
Pricing – are you offering competitive pricing?
Promotions – Do you have attractive promotions in place?
Stock – Do you have enough items in stock? colors, sizes?
By weighing these differentiators and carefully thinking through your positioning, you'll be able to make your strengths and value more clear to your prospects.
Contact us to learn more about how you can utilize your order and inventory management system to help manage your business and strengthen your competitive advantages.